Social Media Marketing

Social Media Marketing

On the world wide web Social media marketing is the use of social media platforms and websites to promote a product or service.

Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.

Most social media platforms have built-in data analytics tools, which enable companies to track the progress, success, and engagement of ad campaigns.

Utilizing Fiction Factory's expertise in this field, there are many benefits of sustaining a long-term social media campaign, but if you’re still apprehensive about getting started, consider these points:

Your Competition Is Already Involved.

Your competitors are already involved on social media, which means your potential social media traffic and conversions are being poached. Don’t let your competitors reap all the benefits while you stand idly by. If, somehow, your competition is not involved on social media, there’s even more of a reason to get started—the field is open.

The Sooner You Start, the Sooner You Reap the Benefits.

Social media is all about relationship building, and it tends to grow exponentially as your followers tell their friends, and their friends tell their friends, and so on. The sooner you start, the sooner you’ll be able to start growing that audience.

Potential Losses Are Insignificant.

Realistically, you don’t have anything to lose by getting involved in social media. The amount of time and money it takes to create your profiles and start posting is usually minimal, compared to other marketing channels. Just six hours a week or a few hundred rand is all it takes to establish your presence.

The longer you wait, the more you have to lose. Social media marketing, when done right, can lead to more customers, more traffic, and more conversions, and it’s here to stay.

FictionFactory Botty

Click HERE for a quote on your Social Media Marketing management and strategy!

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